As part of the team behind Xfinity’s Querido Futuro, I helped bring a heartfelt vision to life—a campaign that celebrated the evolution of Hispanic heritage through storytelling. By inviting Hispanic trailblazers to share letters to their future selves, we fostered a socially driven call to action that encouraged community connection and reflection, resulting in over 10 million impressions and 4 million video views.
Querido Futuro was recognized as a 2024 Webby Awards Honoree in the category, Social: Diversity, Equity & Inclusion. This honor celebrates our work in amplifying Hispanic voices and creating an inclusive, impactful narrative that resonated deeply with audiences.
